Sunday, 15 December 2013

Alternative Christmas - Evaluation.

During this brief I definitely improved being able to work towards a very small timescale, due to it being a very quick turnaround I had to think on an idea and execute it very quickly. Initially it was slightly stressful but as I got into the swing of it I became more comfortable with the situation.

I have learnt that being involved in projects that are for a good cause like this is very rewarding and it is nice to be able to put my skills towards something that can help others. This is definitely something I would like to continue doing in the future. Even if it was organising the whole project like Lizzie and it was great that she took time out to do something so positive.

To gain some inspiration I looked at current Christmas designs on the market and as initially I hadn’t decided whether I wanted to work with type or image I gathered research of both examples. Some took a more traditional kitsch approach whereas some were a lot more contemporary using geometric shapes. I also read up on the lyrics of the song. Before this project I had limited knowledge or riso printing but from my research I learnt that it is very affordable which therefore makes it favourable for experimentation and popular with young designers.  

A strength I can draw from this project is the strong link with the outcome to the original song. I feel that even without words it would be clear to an audience what the illustration is depicting. The design also fits with the rest of the collection.

In order to develop the brief further I could have extended the range from the postcard to a selection of gift material like cards and wrapping.

No comments:

Post a Comment